I’m heading off to 3GSM in Barcelona next week. It will be exciting, overwhelming, tiring, and hopefully educational. Here are my main topics of interest: 

1. Industry reaction to the year of the iPhone

Massive hype and media coverage put the iPhone smack in the middle of mobile industry consciousness. How will other companies react, if at all?

2. Does Europe care about the iPhone?

Despite the impressive debut of the iPhone, it still has only 6.5% of the worldwide smart phone market. Nokia has 52.9%. Furthermore, the CEO of KPN has more or less dismissed the iPhone as being “pretty useless“. Is this a facade, or is it truly not a concern?

3. Open-platform development

Android. Linux mobile (lots of efforts, just google “linux mobile”). The gates are just now opening.

4. Mobile social networking

Lots of varied and interesting efforts going on. Also lots of copycat, boring efforts. None wildly successful yet. I’m curious to see what kind of evolution is coming in 2008.

5. Mobile advertising

Who is going to be the first to truly succeed here and make a run toward dominating the space? Will there be any hints next week? 

6. Mobile content

Again, a space that’s starting to feel ripe. Who is going to provide a truly compelling product?

7. UI / UX innovation

2007 was really exciting for UI advancement. But in most cases, mobile devices are still unreasonably difficult to use. What does 2008 have in store?

This entry was posted on Thursday, February 7th, 2008 at 1:51 am and is filed under UX. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.